Dual British Bachelor of Arts (2 Diplomas) — Conferred jointly with FollowLap University (FollowLap) & Coventry University (UK)
Coventry University (United Kingdom)
Online only

Master multi-platform narrative design, data journalism, digital content strategy, and intercultural corporate communications with dual UK degree recognition. Students earn 2 independent accredited diplomas with a 65% / 35% international credit split.
Study online
Every programme can be completed fully online with zero tuition fees — study from anywhere in the world.
| Code | Course | Credits |
|---|---|---|
| BAX-101 | Methods in BA Methods in BA (BAX-101) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Methods in BA as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-102 | Cases in BA Cases in BA (BAX-102) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Cases in BA as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-103 | Practice in BA Practice in BA (BAX-103) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Practice in BA as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-104 | Project in BA Project in BA (BAX-104) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Project in BA as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-105 | Methods in BA (BAX-105) Methods in BA (BAX-105) (BAX-105) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Methods in BA (BAX-105) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-106 | Cases in BA (BAX-106) Cases in BA (BAX-106) (BAX-106) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Cases in BA (BAX-106) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| Code | Course | Credits |
|---|---|---|
| BAX-201 | Practice in BA (BAX-201) Practice in BA (BAX-201) (BAX-201) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Practice in BA (BAX-201) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-202 | Project in BA (BAX-202) Project in BA (BAX-202) (BAX-202) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Project in BA (BAX-202) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-203 | Methods in BA (BAX-203) Methods in BA (BAX-203) (BAX-203) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Methods in BA (BAX-203) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-204 | Cases in BA (BAX-204) Cases in BA (BAX-204) (BAX-204) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Cases in BA (BAX-204) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-205 | Practice in BA (BAX-205) Practice in BA (BAX-205) (BAX-205) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Practice in BA (BAX-205) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-206 | Project in BA (BAX-206) Project in BA (BAX-206) (BAX-206) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Project in BA (BAX-206) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| Code | Course | Credits |
|---|---|---|
| BAX-301 | Methods in BA (BAX-301) Methods in BA (BAX-301) (BAX-301) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Methods in BA (BAX-301) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-302 | Cases in BA (BAX-302) Cases in BA (BAX-302) (BAX-302) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Cases in BA (BAX-302) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-303 | Practice in BA (BAX-303) Practice in BA (BAX-303) (BAX-303) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Practice in BA (BAX-303) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-304 | Project in BA (BAX-304) Project in BA (BAX-304) (BAX-304) is a 20-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 200 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Project in BA (BAX-304) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 20 |
| BAX-305 | Methods in BA (BAX-305) Methods in BA (BAX-305) (BAX-305) is a 40-credit course on BA (Hons) Digital Media & Global Communications (Dual Award), with 400 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Methods in BA (BAX-305) as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 40 |
Modules are assessed through a published mix of coursework, applied projects, and examinations. Exam windows are announced in advance so students in other time zones are not forced into overnight sittings. Alternative arrangements are available where documented.
The published duration is 36 months. Teaching language: English. Actual time-to-complete depends on mode and any recognised prior learning.
This is a fully online award. You study from your country. No student visa and no campus relocation are required.
Degree tuition for this award is published as £0 / tuition-free on the online pathway. Examination or administrative fees may apply at checkout — never an annual tuition invoice. Check the Fees page for any extras.
Requirements are grouped on this page (academic, English, documents). Equivalent qualifications are considered. English may be waived after prior English-medium study.
Assessment is typically a mix of coursework, projects, and examinations. Doctoral awards include a thesis or dissertation and an oral examination. Details sit in the programme specification and module outlines.
Recognition of the award for local employment, professional licence, or ministry attestation is decided by your employer or regulator. FollowLap University publishes verification pages for certificates. We do not claim automatic equivalence in every country.
Start an application on this website. Progress is saved from the first step. Admissions: admissions@followlap.com.
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